Political Rhetoric, Social Media, and American Presidential Campaigns: Candidates' Use of New Media

By Janet Johnson

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Book Overview

Political Rhetoric, Social Media, and American Presidential Campaigns explores how social media influenced presidential campaign rhetoric. The author discusses media use in American presidential campaigns as well as social media campaigns for Barack Obama, Mitt Romney, Hillary Clinton, and Donald Trump. This book addresses how presidential candidates adapted their rhetorical performances for newspapers, radios, television, and the Internet. Scholars of rhetoric and political communication will find this book particularly useful.

Format:Hardcover

Language:English

ISBN:149854083X

ISBN13:9781498540834

Release Date:December 2020

Publisher:Lexington Books

Length:226 Pages

Weight:1.04 lbs.

Dimensions:0.6" x 6.0" x 9.0"

Related Subjects

Language Arts Political Science Politics & Social Sciences Social Science Social Sciences

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Political Rhetoric, Social Media, and American Presidential Campaigns: Candidates' Use of New Media

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