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Hardcover Product Innovation: Leading Change Through Integrated Product Development Book
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ISBN: 0521842751

ISBN13: 9780521842754

Product Innovation: Leading Change Through Integrated Product Development

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Format: Hardcover

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Book Overview

Increasing pressures to produce new products faster and cheaper are resulting in huge efforts to streamline and restructure the traditional new product development (NPD) process. The purpose of the... This description may be from another edition of this product.

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Business Business & Finance Business & Investing Business Development Economics Engineering Industrial Relations Industrial, Manufacturing & Operational Systems Industries & Professions Management Management & Leadership Marketing & Sales Production & Operations Science & Math Technology Textbooks

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