Sell Yourself First: The Most Critical Element in Every Sales Effort
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Book Overview
According to Thomas A. Freese, whose Question-Based Selling system has been adopted and implemented by thousands of salespeople in companies all over the world, the biggest differentiator that separates salespeople from their customers is themselves. Freese explains how to maximise a value proposition and ultimately win more sales through strategies that include managing conversational dynamics, influencing the customer's buying criteria, justifying costs and creating interest in the product.
Format:Hardcover
Language:English
ISBN:1591843650
ISBN13:9781591843658
Release Date:December 2010
Publisher:Portfolio
Length:251 Pages
Weight:1.08 lbs.
Dimensions:1.1" x 6.3" x 9.0"
Age Range:18 years and up
Grade Range:Postsecondary and higher
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