Selling Social Change Without Selling Out: Earned Income Strategies for Nonprofits
In Selling Social Change (Without Selling Out) expert fundraising trainer and consultant Andy Robinson shows nonprofit professionals how to initiate and sustain successful earned income ventures that provide financial security and advance an organization's mission. Step by step, this invaluable resource shows how to organize a team, select a venture, draft a business plan, find start-up funding, and successfully market goods and services. Robinson includes critical information on the tax implications of earned income and the pros and cons of corporate partnerships. The book also addresses when to consider outsourcing, collaborating with competitors, and raising additional funds to expand the business.
Format:Paperback
Language:English
ISBN:0787962163
ISBN13:9780787962166
Release Date:April 2002
Publisher:Jossey-Bass
Length:256 Pages
Weight:1.65 lbs.
Dimensions:0.8" x 8.5" x 11.0"
Customer Reviews
1 rating
A great way to diversify your non-profit's income!
Published by Thriftbooks.com User , 22 years ago
"Selling Social Change (Without Selling Out)" is a welcome new resource for all nonprofit fundraisers. Inspiring, well-written and full of practical tips, this book will help you determine whether or not your organization should pursue earned income revenue. Robinson is clearly committed to teaching social change activists all he knows about effective fundraising strategies. Take advantage of his 20 years of experience and buy this book!
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