Explores how firms build, extend, organize, and sustain a competitive advantage, focusing on five key themes: distinctive competence, quality, globalization, change, and ethics. This text takes an... This description may be from another edition of this product.
Pitts & Lei's (revised) 2nd edition is a solid, well-written strategic management textbook. Topical coverage is both traditional and well informed. The only exception to the foregoing is Chapter 11 that seems to be slightly "muddy" and confusing. From my perspective, as an instructor who has taught strategic management for the last fifteen years and actually practiced strategic management for fifteen years in industry, the only "missing element" is a chapter on "network" or virtual organizations. Chapter 12 (Managing Strategic Change) and Chapter 13 (Redefining Advantage) are excellent, both in terms of content and exposition. The book includes cases (suitable for classroom discussion) and review questions in each chapter. Each chapter also has an excellent set of references. The ancillaries are complete with the exception that no test bank is provided for an instructor's use. I recommend this text to anyone teaching undergraduate strategic management and also to any reader interested in learning what strategic management is all about.This book compares quite favorably to several of the much more expensive strategy texts like David, Thompson and Strickland and Pearce and Robinson. The book is good value for the money.
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