Strategic Planning Workbook
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By means of real examples of business challenges and their practical solutions, the authors demonstrate their strategy for successful management planning. They apply the principles, forms and charts in a large number of companies which still use them. The case method, introduced in the first chapter, allows the reader to closely identify with current business needs in their individual departments and companies. New and easily understood visual methods of presenting data are described and shown. Considerable emphasis is given to analysis of competition, and specific forms to prepare plans and budgets are presented.
Format:Hardcover
Language:English
ISBN:0471620424
ISBN13:9780471620426
Release Date:January 1989
Publisher:John Wiley & Sons
Length:344 Pages
Weight:2.50 lbs.
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