Strategic Public Relations Management: Planning and Managing Effective Communication Programs
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Book Overview
Strategic Public Relations Management features an applied approach to evidence-based, strategic public relations management. It emphasizes understanding audiences through research and demonstrates... This description may be from another edition of this product.
Format:Paperback
Language:English
ISBN:0805853812
ISBN13:9780805853810
Release Date:June 2006
Publisher:Routledge
Length:411 Pages
Weight:1.25 lbs.
Dimensions:0.9" x 6.0" x 9.1"
Related Subjects
Business Business & Finance Business & Investing Business Communication Communications Economics Language Arts Management Management & Leadership Marketing & Sales Politics & Social Sciences Public Relations Reference Running Meetings & Presentations Skills Social Science Social Sciences TextbooksCustomer Reviews
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