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Paperback Strategic Retail Management: Text and International Cases Book
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ISBN: 383490287X

ISBN13: 9783834902870

Strategic Retail Management: Text and International Cases

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This book demonstrates the complex and manifold questions of retail management in the form of 15 lessons that provide a thematic overview of key issues and illustrate them with the help of comprehensive case studies. It uses internationally known retail companies as examples to facilitate an understanding of what is involved in strategic retail management and to present some best practices.

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Format: Paperback

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Business Business & Investing Economics

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