Strategic Technology Management

by Frederick Betz

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This book discusses the three imperatives of strategic development: namely, the techniques for forecasting, planning, and implementing technological strategy. A series of case histories illustrate techniques and methods. The book clarifies the distinction between technology strategy and product strategy and shows their relationship.

Format:Hardcover

Language:English

ISBN:0070051372

ISBN13:9780070051379

Release Date:March 1993

Publisher:McGraw-Hill Professional Publishing

Length:476 Pages

Weight:0.80 lbs.

Dimensions:1.0" x 6.2" x 9.3"

Related Subjects

Business Business & Investing Economics Engineering Technology

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