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Paperback Student Learning Guide to Accompany Effective Marketing Book
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ISBN: 0324064500

ISBN13: 9780324064506

Student Learning Guide to Accompany Effective Marketing

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Format: Paperback

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Book Overview

This comprehensive learning guide reinforces the major topics in each chapter through the use of the following study tools: chapter summaries, vocabulary-building exercises, true-false and multiple choice questions, and critical thinking activities. In addition, crossword puzzles using key terms from each chapter help reinforce the definitions of marketing terminology.

Related Subjects

Business Business & Investing Economics

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