Subliminal: How Your Unconscious Mind Rules Your Behavior (Pen Literary Award Winner)
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Book Overview
NATIONAL BESTSELLER - From the bestselling author of The Drunkard's Walk, a startling, eye-opening examination of how the unconscious mind shapes our experience of the world.
"Mlodinow plunges into the realm of the unconscious mind accompanied by the latest scientific research ... [with] plenty of his trademark humor." --Los Angeles TimesOver the past two decades of neurological research, it has become increasingly clear that the way we experience the world--our perception, behavior, memory, and social judgment--is largely driven by the mind's subliminal processes and not by the conscious ones, as we have long believed. In Subliminal, Leonard Mlodinow employs his signature concise, accessible explanations of the most obscure scientific subjects to unravel the complexities of the subliminal mind. In the process he shows the many ways it influences how we misperceive our relationships with family, friends, and business associates; how we misunderstand the reasons for our investment decisions; and how we misremember important events--along the way, changing our view of ourselves and the world around us.
Format:Paperback
Language:English
ISBN:0307472256
ISBN13:9780307472250
Release Date:February 2013
Publisher:Vintage
Length:272 Pages
Weight:0.66 lbs.
Dimensions:0.9" x 5.2" x 8.0"
Customer Reviews
1 rating
Great , mentally stimulating page turner
Published by Thriftbooks.com User , 8 years ago
I had started to read this book out of curiousity, but when I started I couldn't stop. From one full days sitting, I had devoured this book, then had to start back in for a second read through. If you are interested about how the brain works and thoughts, you may like this as much as I did. For me, I had to keep paper nearby as I would mark parts of the book to go back to and research and to share with family nearby. I think I read a good couple of pages, in total, to anyone nearby. I loved this book and am stuck trying to find another read that is as good.
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