Success Leaves Clues
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Book Overview
Systematic steps for assessing a product, defining its marketplace, sizing up competition and structuring a campaign. This description may be from another edition of this product.
Format:Paperback
Language:English
ISBN:1563431610
ISBN13:9781563431616
Release Date:February 2015
Publisher:Silver Lake Publishing
Length:360 Pages
Weight:1.95 lbs.
Dimensions:0.9" x 8.5" x 10.9"
Related Subjects
Business Business & Investing Economics Investing Marketing Marketing & Sales Sales & SellingCustomer Reviews
1 rating
A must for everyone that deals with customers
Published by Thriftbooks.com User , 25 years ago
I have had the pleasure of being taught by both John Stanton and Richard George, so I may seem biased. This book can teach you so much especially if you are looking to move up the corporate ladder and truly want to know more about the difference between business strategy and tactics. This book assists you in opening your mind to seeing the whole picture. This book is a must for any business student and for anyone in the workforce that does not want to become complacent with their current job responsibilities.
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