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Paperback Super Media: A Cultural Studies Approach Book

ISBN: 0803933142

ISBN13: 9780803933149

Super Media: A Cultural Studies Approach

(Part of the Communication and Human Values Series)

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Format: Paperback

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$142.00
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Book Overview

Written in a clear and engaging style, Super Media introduces and examines the newly emerging cultural studies approach to understanding media. Michael Real begins by providing a critical review of previous traditions of media research and theory -- illustrated with tables and comparative charts -- and re-integrates media study around cultural studies. He argues that issues of personal identity and consciousness, of conflict and bias, of politics and policy, are more effectively articulated and understood through cultural studies.

Drawing from both humanities and the social sciences, he centers his analyses in text, meaning, representation, interpretation, conflict, ideology, hegemony and culture. Extensive case stud

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