Skip to content
Menu Button
Scan a barcode
Scan
My Lists
Scan a barcode
Scan
Science & Math Books > Mathematics Books
Hardcover Survey Research Methods Book
Share to Facebook
Share to Pinterest
Share to Twitter

ISBN: 0803950489

ISBN13: 9780803950481

Survey Research Methods

(Book #1 in the Applied Social Research Methods Series)

by

Select Format

Select Condition ThriftBooks Help Icon

Recommended

Format: Hardcover

Condition: Good

$5.19
Save $54.76!
List Price $59.95
Almost Gone, Only 1 Left!
Add to Wish List

Book Overview

This new edition of the best-selling Survey Research Methods aims to give those who collect, analyze or read about survey data a sound basis for evaluating data collection procedures. With an emphasis on the importance of minimizing nonsampling errors through good question design, good quality interviewing and high response rates, this book will help readers understand the relationship of the details of data collection to figures and statistics based on the survey.

Presenting the most up-to-date methodological knowledge on survey research, the new edition covers: the role of microcomputers in data collection and data entry procedures; the latest research findings on the training and supervision of interviewers; and significant developments in question design and evaluation.

Related Subjects

Education & Reference Mathematics Politics & Social Sciences Science & Math Social Science Social Sciences Sociology Textbooks

Customer Reviews

3 ratings
Write a review

Good basic work on survey research

Published by Thriftbooks.com User , 14 years ago
I used to teach a graduate course on research methods. This was one of the texts that I would assign--and I always enjoyed working with it. In addition, students tended to respond well to this book. Pluses: it is accessibly written; it is rather brief, so it does not overwhelm the reader. On the other hand, sometimes it would have been nice to have a wee bit more detail on certain issues (but that is a small point, after all). The book covers the basics: sampling, nonresponse--and how to address this; methods of collecting data; designing questions (a key, but often underlooked part of the survey process); evaluating survey questions and the instrument as a whole; interviewing; preparing data for analysis; ethical issues in survey research; etc. One key issue: total survey design. By looking at each stage in the process and trying to reduce error, one can enhance the confidence in one's findings and results. Overall, a fine work. . . .

Survey Research Methods

Published by Thriftbooks.com User , 14 years ago
Book very helpful explaining what is required to create surveys for research--arrived in a timely manner and book was in very good condition.

Good book for basic methods

Published by Thriftbooks.com User , 16 years ago
A good book on survey methods. Easy to use for both upper division undergraduate and masters level graduate students. The publisher (Sage) is known for quality methods books, so this fits well in their catalog. A part of their Applied Social Research series. The author also has a decent book on how to write good survey questions.
Trustpilot

Popular Categories

Website

My Account

Partnerships

Quick Help

About Us

ThriftBooks sells millions of used books at the lowest everyday prices. We personally assess every book's quality and offer rare, out-of-print treasures. We deliver the joy of reading in recyclable packaging with free standard shipping on US orders over $15. ThriftBooks.com. Read more. Spend less.

Follow Us

Link to Facebook
Link to Twitter
Link to Pinterest
Link to Tumblr
Link to Instagram
Copyright © 2025 Thriftbooks.com Terms of Use | Privacy Policy | Do Not Sell/Share My Personal Information | Cookie Policy | Cookie Preferences | Accessibility Statement
ThriftBooks ® and the ThriftBooks ® logo are registered trademarks of Thrift Books Global, LLC
GoDaddy Verified and Secured