A highly readable guide with a method for avoiding mistakes when making decisions that will affect the future of your business The Art of High Stakes Decision Making takes readers to the most important crossroads in business with dozens of real-life scenarios. Engaging "you are there" stories teach how to focus on the core issues involved in high stakes decision making. The authors share powerful tools for cutting through the psychological and emotional barriers to making the best decisions. Each chapter concludes with a set of fundamental principles for successfully navigating each stage of the SCRIPTS method, an acronym that outlines a seven-step process for making tough choices under the gun. J. Keith Murnighan, PhD (Evanston, IL), is the Harold H. Hines, Jr. Distinguished Professor of Risk Management at the Kellogg Graduate School of Management at Northwestern University. John C. Mowen, PhD (Stillwater, OK), is Regents Professor and Noble Chair of Marketing Strategy at Oklahoma State University's College of Business Administration.
"The book clearly validates the widespread belief (internal in most organizations) that it is not any one major decision that leads to catastrophic results from fallacious group think of "so called experts", but a series of small repeated decisions that disregard built in safeguards to prevent even small mishaps. The situation would be amusing were it not for the fact that it leads to untold tragic consequences for a lot of folks due constant repetition of such behavior by organizational big shots. The landscape is littered with such stories from NASA, Ford, Xerox, to the latest ones such as Bear Sterns, Lehman, and Toyota, and my own erstwhile employer! Just as the stakes increased rather than take a rational approach to decision making, people doubled down on the high stakes to gamble against the odds to lose it ALL in the end!"
Professor, Harvard Business School
Published by Thriftbooks.com User , 23 years ago
Excellent and important book on decision making. A great read!
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