The Change Makers: From Carnegie to Gates, How the Great Entrepreneurs Transformed Ideas Into Industries
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Book Overview
From one of America's foremost business historians, a penetrating and engaging look at the qualities that create great entrepreneurs Entrepreneurs, even more than inventors, are essential to American business. While inventors produce ideas, entrepreneurs get things done, build the markets, make ideas reality. But what creative talents do the legendary American entrepreneurs share, and what can you learn from them about business success? Using lively character sketches and company stories, University of Rhode Island professor and author Maury Klein analyzes how innovators from Andrew Carnegie to Bill Gates triumphed over perennial challenges in planning and strategy, production, operations, staffing, and sales-and transformed entire industries. Comparing the retailing acumen of J.C. Penney and Wal-Mart's Sam Walton, the organizational ingenuity of Standard Oil's John D. Rockefeller and Citigroup's Sandy Weill, the imaginative marketing of General Motors' Alfred Sloan and MacDonald's Ray Kroc, Klein reveals the art and archetype of successful entrepreneurialism. Moving beyond the cliches, he describes the artistry of great businessmen who build empires and dreams as well as fortunes.
Format:Hardcover
Language:English
ISBN:0805069143
ISBN13:9780805069143
Release Date:April 2003
Publisher:Times Books
Length:336 Pages
Weight:1.37 lbs.
Dimensions:1.1" x 6.4" x 9.7"
Customer Reviews
2 ratings
Pretty good, but not great
Published by Thriftbooks.com User , 20 years ago
As one reviewer pointed out, he should have focused on each man seperatly! It was hard to remember who was who. It is still an interesting read though. Try Masters of Enterprise. It is a more thorough look at most of the same men, and also has some different entrepreneurs like Mary Kay (yes, the cosmetics Mary Kay.)
Interesting Compilation
Published by Thriftbooks.com User , 21 years ago
Few books of this sort are around, so you must give credit to Klein for doing his research. Interesting stories and analyses of two dozen or so entrepreneurs and their various personality traits. Perhaps could be more concise sometimes, but nonetheless good that he went into detail because it was interesting to compare this elite group of business leaders for each of the areas he discusses.
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