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Hardcover The Good, the Bad, and Your Business: Choosing Right When Ethical Dilemmas Pull You Apart Book

ISBN: 0471347795

ISBN13: 9780471347798

The Good, the Bad, and Your Business: Choosing Right When Ethical Dilemmas Pull You Apart

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Format: Hardcover

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Book Overview

Does the need to make a profit outweigh the need to reward employees fairly? Should you tell your staff why you fired someone and risk being sued for defamation? Is it more important to make payroll or pay your vendors? Business professionals face ethical decisions like these every day. Such dilemmas will keep even the most seasoned managers tossing and turning at night. You can rest assured that at some point in your career you''ll be faced with making, or witness the making of, an ethical decision-and the action you take will not only define you, but also what your company stands for. The pressure to make the right choices is incredible; indecision or one small misstep can be the kiss of death in today''s highly competitive, fast-moving economy. Productivity can drop off, employee morale can plummet, dissatisfied customers can flee, and your competitor may take a large bite out of your profits-while the dilemma remains unsolved. The Good, The Bad, and Your Business shows companies how to run more efficiently by improving their navigation of everyday moral business dilemmas. Respected writer and journalist Jeffrey Seglin reveals how otherwise decent people can make mistakes and find themselves in serious ethical trouble. His practical approach uses real-life examples to help you see the difference between a "gray area" and an outright misdeed so you can act faster when faced with such ethical decisions. Without being preachy or theoretical, The Good, The Bad, and Your Business looks at how others have faced moral dilemmas and gives you the tools to help you reach your own decisions. You''ll see firsthand how businesspeople have grappled with difficult issues, from how to draw the line between lying and posturing, to whether it''s ever ethical to spy on competitors, to how to align personal beliefs with business practices. You''ll also discover the common misperceptions about ethics in business and learn how to define your "comfort" level so that you can conduct business knowing you''ve made thoughtful decisions with full knowledge of the possible consequences. The Good, The Bad, and Your Business: * Looks at how company owners and managers make difficult decisions as they try to keep cash flow strong enough to stay in business * Examines how to deal with employee issues, from how far to go to help a troubled employee to what policy-if any-to take on romantic relationships between coworkers * Reveals the motivations that lie behind how people decide where to "draw the line" on what they will and will not do * Focuses on how the decisions you make can affect the common good-the larger community in which you''re doing business "Well-written and lucid, this book does not preach; it teaches the reader how to think intelligently about hard choices. Every executive who wants to build a successful business and wants to do so with integrity-should read this book."-Jim Collins, Coauthor, Built to Last "It''s a rare business book that can truly change your life, and Jeff Seglin''s latest is just that. You''ll find no grandstanding or buzzwords, but rather a compelling blend of research and worldly experience, written by a master. He''s the perfect travel guide for the examined life we all must lead to achieve meaningful success. Don''t miss this one!"-Steven Leveen, Cofounder and President, Levenger "Finally a book about modern ethics and business that you don''t have to get all dressed up to read! Writing with a sure touch, lively language, and a wonderful wit . . . Jeff Seglin has found a way to wake up his subject without once getting bogged down. He never lectures . . . he knows his stuff and he respects his readers'' intelligence. This terrific book is the next best thing to talking to your smart, warm, and funny best friend about the toughest decisions you''ll ever have to make. It''s flat-out superb."-Nancy K. Austin, Coauthor, A Passion for Excellence

Customer Reviews

5 ratings

Creating an Ethical Legacy

This is a general business book, rather than one about marketing (though there are some great examples from the marketing world, like the oil pipeline company that, as part of a court settlement, had to run ads acknowledging culpability in a pipeline rupture that polluted 23 miles of river; the company went well beyond its legal requirement to top the ad with a huge headline declaring, "We Apologize.") Seglin's main point is that ethics have to be a part of all our working lives, of every decision, and that workers at all levels must be trained to wrestle with the tough decisions and to stand up for honest, ethical responses. He sees a dangerous trend, though: instead of taking responsibility for their own and their subordinates' actions, too many managers simply kick the problem upstairs to the legal department. But just because something is within the law doesn't mean it's right, and managers get ever more rusty in making these decisions if they don't get to practice ethical decision making because the lawyers have already stepped in. One of my favorite parts is a four-question "sniff test" taken from Lockheed Martin's former CEO, Norman R. Augustine (these four questions are a direct quote form the book): 1. Is it legal? 2. If someone else did "this" to you, would you think it was fair? 3. Would you be content if this were to appear on the front page of your hometown newspaper? 4. Would you like your mother to see you do this? If you get a yes on all four, you're probably pretty safe, ethically. Among many other tests, Seglin also suggests these: will you be ashamed to look in the mirror, and what kind of a legacy do you want to be remembered for?

Wrestling with the Balance Between Ethics and Self-Interest

The Good, The Bad, and Your Business is a generous gift to readers: articulate, thought provoking and lucid. The writing style is congruent with the author's message. Seglin gives the reader a flexible, yet coherent language to structure discussion and contemplation of ethical dilemmas. The examples in the book foster identification with business executives who face brutal decisions and lure the reader into sympathizing with their behavior. Only later when the author shifts to the divergent view of the victim, does the reader clearly acknowledge the executive's behavior-with a shock-as being unethical. The book awakens us to the process of how we can let legal parameters and legal experts shut down our awareness of good ethics. It highlights the importance of breaking the bonds of legal fear to create greater employee satisfaction that in turn leads to better employee performance. Seglin takes a realistic view of how success is affected by dishonesty and astutely concludes that overall, it "just isn't worth the risk." The Good, The Bad, and Your Business, displays a compassion for being human in an imperfect world while maintaining laser alertness and wrestling with the balance between altruism and self-interest. Seglin is not hesitant about diving into the trenches but can also climb with conviction to the pinnacle of "Postconventional Morality."

Running a Business Is One Thing; Learning to Think Another

If the past several years have taught us anything, it's that one of the serious shortages among some people touting themselves as industrialists and in-the-trenches businesspeople is the ability to think and make decisions. One of the most striking aspects of The Good, the Bad, and Your Business is that it not only shows an understanding of various experiences of being in the trenches, it also does a wonderful job of helping the reader realize the importance of weighing through decisions and the implications of their actions -- even when those decisions must be made at rapid speed. To dismiss a book written by a journalist (albeit one who seems from the jacket flap to have experience in business) is silly, particularly when the message is as strong as this: For businesses to regain the trust of the consuming public, integrity is required. And try as you might, you can't fake integrity...at least not for long. Business needs fewer silly thinkers and more explorations like this one that get businesspeople to really think about what it is they do and why they do it.

Business Ethics Made Readable, & Doable!

Every day, businessmen are faced with tough ethical decisions that keep even the most seasoned managers tossing and turning at night. You can rest assured that at some point in your career you'll be faced with making, or witness the making of, an ethical decision-and the action you take will not only define you, but also what your company stands for.The pressure to make the right choices is incredible; indecision or one small misstep can be the kiss of death in today's highly competitive, fast-moving economy. Productivity can drop off, employee morale can plummet, dissatisfied customers can flee, and your competitor may take a large bite out of your profits-while the dilemma remains unresolved.Without being preachy or theoretical, The Good, The Bad and Your Business shows companies how to run more efficiently by improving their navigation of everyday moral business dilemmas. Author and journalist Jeffrey L. Seglin reveals how otherwise decent people can make mistakes and find themselves in serious ethical trouble. His practical approach uses real-life examples to help you see the difference between a "grey area" and outright misdeed so you can act faster when faced with such ethical decisions. He also gives you the tools to help you reach your own decisions.You'll also discover the common misperceptions about ethics in business and learn how to define your "comfort" level-so that you can conduct business knowing you've made thoughtful decisions with full knowledge of the possible consequences.Jeffrey L. Seglin (1956- ) is an Editor-at-Large at Inc. magazine and a columnist of the Sunday New York Times business section. He is also an assistant professor at Emerson College.

Right action is smart business

Amazingly helpful in providing a common-sense framework for working out answers to the most difficult kinds of business problems--the ones that can eat at you for a long time after. Packed with great case studies that make it clear that all managers in all sorts of businesses face ethical dilemmas all the time, whether they want to admit to themselves or not. The real trick this book pulls off is keeping things at a concrete, practical, hands-on business level without shrugging off the bigger view. No one's lecturing you here; this is about real business, not abstractions. I got something hugely important out of it that will always stay with me: In the long run, doing the right thing is not only admirable in and of itself, but it's usually good business. I always wanted to believe that, but suspected it wasn't so. Now I'm confident that it is.
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