To attract attention to your cause, you could: -Paint your building Day-Glo orange -Blare hip hop music from the rooftop -Have staff members sport Mohawk haircuts But if you're a bit less bombastic,... This description may be from another edition of this product.
Barbato manages to make a big goal--getting media attention and funding for your organization--seem more doable by breaking it down into simple bits. He tells you what, specifically, you need need to do to make media people and funders seek you out and listen to what you say. I was full of ideas after I finished this book and, even better, I couldn't wait to get out there and try some of them. This book is everything the title promises, and a fun read to boot. Definitely worth checking out.
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