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Business & Investing Books > Small Business & Entrepreneurship Books
Paperback The Mom Inventors Handbook: How to Turn Your Great Idea Into the Next Big Thing Book
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ISBN: 0071822828

ISBN13: 9780071822824

The Mom Inventors Handbook: How to Turn Your Great Idea Into the Next Big Thing

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Format: Paperback

Condition: Very Good

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Book Overview

As featured on The Today Show

The definitive guide for aspiring product entrepreneurs - packed with important new resources

Written specifically for people seeking to turn their ideas into marketable products, this new edition of The Mom Inventors Handbook takes you step by step through the process, covering the latest, most innovative ways to create, fund, manufacture, and successfully sell products on a wide scale.

A great deal has changed since the original publication in 2005. This edition covers everything novice entrepreneurs need to succeed in today's business landscape. New materials include: Detailed steps on prototyping, manufacturing, and safety Updated information on patents and trademarksNew chapter covering crowdfunding, microloans, peer-to-peer loans, SBA loans, and angel investorsNew chapter on creative, alternative sales channels, including Groupon, Living Social, QVC Sprouts, ZulilyIn-depth coverage of video marketing and DIY Public RelationsSimple steps for licensing

"I am asked every day for advice about how to get products onto the shelves of our clubs. The answer to this question is in your hands." -- from the foreword by Julie Martin-Allen, Senior Director of Showcase Events, Sam's Club

"We could not have done this without The MomInventors Handbook . . . our 'business bible.'" -- Lisa Hoskins-Holmes and Karen Wildman, creators of The Bheestie Bag

"I'm not a mom--or a woman--but I used The Mom Inventors Handbook to bring my product] to market, and it won Best New Product awards at our first two national tradeshows " -- Tony Deitch, creator of Sasquatch Pet Beds

"I used The Mom Inventors Handbook at the beginning of my journey. My product was selected as one of the winning products on the TV Show Shark Tank and is now distributed internationally." -- Tiffany Krumins, creator of Ava the Elephant

"When I had the idea for Carry-Her Doll Carriers and found The Mom Inventors Handbook, I couldn't put it down I'm on track to sell 85,000 units this year with my new placements in Toys "R" Us, FAO Schwartz, and Walmart " -- Roberta Wagner, creator of Carry-Her Doll Carriers

Related Subjects

Business Business & Investing Communications Economics Intellectual Property Law Marketing Marketing & Sales Parenting & Relationships Patent, Trademark & Copyright Popular Economics Skills Small Business & Entrepreneurship

Customer Reviews

5 ratings
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Tremendous aid for understanding how to turn your new product idea into a successful business

Published by Thriftbooks.com User , 18 years ago
I launched a new product line several years ago - learning a lot along the way. I am getting ready to launch a new line of products and decided to read this book. It was a tremendous resource! So many of the answers that I had to dig for and learn the hard (and expensive) way - are contained here in one easy to read book. I highly endorse it. It is also very motivational (as you read the stories of other people) that decided to take action and turn their idea into a successful business. Well worth the price. Very well written.

Informative and inspiring

Published by Thriftbooks.com User , 18 years ago
Mom inventors wanting more info on what's involved in bringing a product to market will want to read this book. The book offers practical advice on researching your market, creating your product prototype, protecting your idea, manufacturing your product, and bringing your product to market. What I like best about the book is that it features case studies and practical advice from real-life mom inventors. There are also lots of helpful website links and other helpful resources at the back of the book -- very helpful for mom inventors who wish to do some additional research. This is a terrific and inspiring book that will be very helpful to mom inventors at any stage of bringing an invention to market -- conception right through delivery.

Amazing, Informational & A Must Have

Published by Thriftbooks.com User , 19 years ago
This book does it all for anyone wanting to create/invent a product that they hope to bring to market. Tamara shares in a very easy-to-read format her experiences, her expertise and saves the rest of us lots of time, energy and money. Her mistakes made along the way combined with her successes that continue to grow provide the reader with a wealth of knowledge about researching, developing, patenting, protecting, marketing (and more!) an idea/invention. Pair this with the CD sets created by her dynamic and resourceful company mominventors.com, and you will walk away with knowledge you could not even get in business school! I wish I had read this three years ago when I first started my product line development. Thanks Tamara for sharing so freely and so generously to save the rest of us time and money!!! Beth Butler Creator of the BOCA BETH Program

Excellent -- 5 starts plus!

Published by Thriftbooks.com User , 19 years ago
The Mom Inventor's Handbook is a very detailed, hands on guide for taking an invention from idea to reality. There are several things I believe make it so useful: it's relevant and recent (no outdated advice here), it's based on real-world experience from an inventor and the others she has mentored, and it offers myriad resources to implement her advice. The examples of moms who have had success also make it inspirational. I also liked how the author uses examples that clearly illustrate what she is advising. For examples, she gives before and after pictures of the packaging design for her invention, the TP Saver when illustrating design elements. I interviewed the author about the book on my Internet radio show, EverydayWealthRadio, and found her to be very knowledgeable. If you've been thinking of inventing a product, this is a book you must have.

This Book Delivers

Published by Thriftbooks.com User , 19 years ago
I am not a mom so at first I was a little hesitant to buy this book - boy am I glad that I did! I was just looking for an overview on all the steps required in designing a product and getting it into the market place. Seldom, if ever have I been so satisfied that an author comes through with a book that is clear, concise, informative, thorough, full of information, resources and real life examples. I thought this book was WONDERFUL!
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