The New Maximarketing

Name: A must-read
Item: The New Maximarketing
Rating: 5
Author: Thriftbooks.com User

by Stan Rapp and Thomas L. Collins

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Book Overview

Now, for the first time in paperback, share the secrets of the hottest individualized marketing gurus in this brilliant showcase of new ideas, state-of-the-art thinking, hot tips, and expert insights.... This description may be from another edition of this product.

Format:Hardcover

Language:English

ISBN:007052033X

ISBN13:9780070520332

Release Date:January 1995

Publisher:McGraw-Hill Companies

Length:330 Pages

Weight:1.35 lbs.

Dimensions:1.3" x 6.3" x 9.3"

Related Subjects

Accounting Accounting & Finance Advertising Business Business & Investing Economics Education & Reference Foreign Language Study & Reference Management & Leadership Marketing

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A must-read

Published by Thriftbooks.com User , 20 years ago

I can't believe I am the first to review this book! This is my marketing Bible. I teach and train and this book prooved to be the best source. Great examples and clear structure. Much more then the usual marketing bla-bla, and the "changing the world" soon-forgotten prophecies.

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The New Maximarketing

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A must-read

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