The Practical Guide to Sales & Marketing Management

Name: Excellent Primer
Item: The Practical Guide to Sales &amp; Marketing Management
Rating: 4
Author: Thriftbooks.com User

by Gene Garofalo

This work offers anyone with sales and marketing responsibilities an understanding of how these departments operate, and how they can better achieve their sales goals. Case studies are featured, as... This description may be from another edition of this product.

Format:Hardcover

Language:English

ISBN:0137758677

ISBN13:9780137758678

Release Date:January 1998

Publisher:Prentice Hall

Length:390 Pages

Weight:2.25 lbs.

Dimensions:1.3" x 7.3" x 9.4"

Related Subjects

Business Business & Investing Economics Management & Leadership Marketing Marketing & Sales Product Management Sales & Selling

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Excellent Primer

Published by Thriftbooks.com User , 25 years ago

This is an excellent resource for someone looking to learn about the role of Sales and Marketing in a company. Good examples, and excellent organization. I didn't notice a good description about the author, though...

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The Practical Guide to Sales & Marketing Management

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Excellent Primer

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