The Search: Information Gathering for the Mass Media

Name: The Search: Information Gathering for the Mass Media
Item: The Search: Information Gathering for the Mass Media
Rating: 5
Author: Thriftbooks.com User

by Duncan McDonald and Lauren Kessler

Takes an upbeat approach to discovering the information that mass media professionals require, whether in public relations, advertising, broadcast, or news reporting. It is intended to be of interest to students of journalism and mass communication, newswriting and reporting.

Format:Paperback

Language:English

ISBN:0534162789

ISBN13:9780534162788

Release Date:January 1991

Publisher:Wadsworth Publishing Company

Length:241 Pages

Weight:0.80 lbs.

Dimensions:0.4" x 6.0" x 9.0"

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