The Signs of Our Time: The Secret Meanings of Everyday Life
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Book Overview
Every day we are bombarded with hundreds of symbols and covert messages that influence the way we spend. In this book, Solomon shows how to recognize these symbols and, in the process, learn the... This description may be from another edition of this product.
Format:Paperback
Language:English
ISBN:0060972661
ISBN13:9780060972660
Release Date:January 1990
Publisher:Harper Perennial
Length:256 Pages
Weight:0.55 lbs.
Dimensions:0.6" x 5.3" x 8.0"
Customer Reviews
1 rating
Jack's book is a tool with which to see through our culture.
Published by Thriftbooks.com User , 28 years ago
Dr. Solomon brings the esoteric academics of semiotics to pop-culture. Jack, a noted semiotician and beloved English professor at CSUN, discusses the language necessary for a culture to become self-aware and in this sense is a nice follow up to Edward T. Hall's _Beyond Culture_. Jack, always erudite yet undaunting, tells in merciful language how we are victims of our particular culture until we can understand its codings in advertising. Decode these signs, resist culture, and defend yourself, says Jack the semiotics guru!
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