The Strategy Pathfinder: Core Concepts and Live Cases
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Book Overview
This new edition of the popular The Strategy Pathfinder updates the micro-cases of real-life problems faced by companies and executives. These micro-cases help readers to engage with the kinds of situations they will encounter in their working lives while provoking discussions about key theoretical themes. Original presentation and design makes this an essential companion for both the business-school classroom and the executive briefcase. The Strategy Pathfinder brings experienced and potential executives alike an instant guide to the concepts and techniques they need to know. An innovative introduction to strategy. Makes readers active ?producers? of strategy, rather than passive recipients of received wisdom. Presents essential pathways through the strategy jungle. Each case provokes discussion about a key theoretical theme. Encourages readers to form a view themselves, and then test it against the views of others, before offering recommendations about how best to proceed. Cases are drawn from Africa, the Americas, Asia, Europe and Oceania. Supported by online lecturer supplements.
Format:Paperback
Language:English
ISBN:0470689463
ISBN13:9780470689462
Release Date:March 2011
Publisher:Wiley
Length:444 Pages
Weight:2.20 lbs.
Dimensions:0.9" x 7.4" x 9.6"
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