The Three Pillars: Mastering the Craft of Public Speaking

Communication is the greatest human technology ever invented. One aspect of it, public speaking, has changed history, altered the course of industries, transformed cultures...and also made people miserable and filled with crippling anxiety. Luckily, you do public speaking quite often already. Talking to a salesperson at a store? Public speaking. Ordering in a restaurant? Public speaking. Asking a question during a meeting? Public speaking. In all these instances, you have an audience, you are in public and you are transmitting information, making a request, making a declaration, or expressing a need or opinion.When people say "public speaking" what they really mean is, "Speaking while a roomful of people are all looking at me at the same time." This is why 99% of most public speaking books are worthless, because they make public speaking far more complicated than it really is. They give you way more information than necessary, which only serves to overwhelm, frustrate and confuse. Furthermore, many are filled with pointless "tips to reduce anxiety" or ridiculous exercises to find your "presentation persona" or "public speaking spirit animal" (yeah, that's actually supposed to be a real thing). These books are nothing but superficial bells and whistles, pseudo-psychology, and terminology that's all passed off as something "new" or "transformative." This book is not that. If you read and actually apply the information within, you'll be light-years ahead from where you started. Although there is no magical silver bullet, you'll be more skilled, more persuasive and more confident in front of any audience, in any situation. The Three Pillars is written in the manner that your speech or presentation should be delivered: no frills, straight-to-the point and fat-free. The goal is to give you tools that you can put to use quickly and easily. Don't expect to be told what to say or how to say it. Instead, it will serve as a structured guide to help you figure out what you want to say, how to craft your speech and how to deliver it effectively. It will help you understand and master the three necessary components of effective and persuasive public speaking: structure, efficiency and delivery.Let's get started