Consumer Behaviour in a Week

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With the minimum of jargon, this book presents the fundamental principles derived from sound research. Outlines of these principles are then followed by clear advice on their practical implications.... This description may be from another edition of this product.

Format:Paperback

Language:English

ISBN:0340849711

ISBN13:9780340849712

Release Date:September 2002

Publisher:Hodder & Stoughton

Length:96 Pages

Related Subjects

Business Business & Investing Economics Reference

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