Why engineers need to grow a long tail: A primer on using new media to inform the public and to create the next generation of innovative engineers

by Bill Hammack and University of Illinois - Urbana

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Often the details of new media get lost in an alphabet soup that usually begins with an "i" - the iPod, the iPad, the iTouch. Yet the essence of new media is not in these devices, but in their use.... This description may be from another edition of this product.

Format:Paperback

Language:English

ISBN:0615395554

ISBN13:9780615395555

Release Date:August 2010

Publisher:Articulate Noise Books

Length:64 Pages

Weight:0.25 lbs.

Dimensions:0.1" x 5.5" x 8.5"

Related Subjects

Engineering Technology

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Why engineers need to grow a long tail: A primer on using new media to inform the public and to create the next generation of innovative engineers

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