Crises have no boundaries. Any company, organization and institution is vulnerable. A shooting or other violence in the workplace. An explosion. Product recall. Release of toxic substance. Natural... This description may be from another edition of this product.
I found this to be one of the best books out there on risk and crisis communication. The author succinctly presents a wealth of practical information and tips. This book is as useful for newcomers to the field, as well as those who have weathered many a crisis. In addition, its universal advice applies to all organizations--whether you are in industry, government, education, sports, or non-profit. I've bought copies for all my staff!
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